Standing Out from the Competition and Positioning as a Thought-Leader
Our Outcome
Andy Paul, the leading expert on selling with speed, came to us for help crafting compelling messages that would separate him from other “sales trainers” and position him as a thought-leader.
Our goal was to improve his website to be more in alignment and congruent with the quality of services Andy offers clients. Equally important, we wanted to help Andy get top rankings in search-engine for his target markets.
What entailed was a complete overhaul of his website, including new marketing messages, Search Engine Optimization, design, custom graphics, video integration, the integration of his blog, enhancements to his HubSpot campaigns and a new e-Commerce store.