Big Ideas For Small Businesses
Copyright & Trademarks – Protect your Creative Works!
How to distinguish between a Copyright and a Trademark; what can be protected by each. Recently I was asked to copyright someone's book title. I told her it couldn't be done. That if a book title was to be protected at all, it would likely be through trademark...
Publicity Tips: Quick & Dirty Tips to Getting More Prospects and Customers
Publicity Tips P.R. Quick & Dirty... 7 Reasons why you need free publicity: 1. Establishes credibility about you and your products or services. 2. Enhances customer retention. 3. Makes it easier to enter new markets. 4. Creates a competitive advantage. 5. Helps to...