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Welcome Media Representatives!
Add Ford Saeks' marketing
savvy to your next
article or interview.
Ford Saeks can help you and your audience better understand the nuances and emerging trends associated with direct and Internet Marketing. Through his expert insight on a wide variety of marketing-related topics, Ford helps businesses of all types and sizes attract new customers and retain existing ones. This media center will help you:
Story Angles/Topics
An expert in both direct and Internet marketing, Ford is available to contribute content to media professionals working on marketing articles and interviews. In addition to the possible story angles listed below, Ford is an authoritative resource on custom marketing projects as well.
| "Using Traditional and Online Methods to Sell” |
“Profit-Rich Communication” |
| “Why Branding is Important—and How to Do It!” |
“Costly Marketing Mistakes” |
| “Web Design With Customers in Mind” |
“Attendee-Boosting Marketing” |
| “Sell Your Products and Services Online” |
“Information Marketing Basics” |
| “Your Marketing Mindset And Success” |
“Choosing Domain Names” |
| “SEO Tactics That Work” |
“Getting Targeted Traffic” |
Request an Interview with Ford
To schedule an interview or to invite Ford to participate in an upcoming
media-related event, please fill out the Media Request form.
You can also call
1-800-946-7804 or 1-316-942-1111. |
Media Resources
High-Resolution Images of Ford Saeks
These high-resolution images are offered as .pdf files free for use of the media. Simply click on the images you’d like to use and download them to your computer.
Ford Saeks' Byline for Articles
Or click here to download a copy of Ford's byline.
Request an Interview with Ford
To schedule an interview or to invite Ford to participate in an upcoming
media-related event, please fill out the Media Request form.
You can also call
1-800-946-7804 or 1-316-942-1111. |
Media Archive
Ford Saeks Online Article Archive
Profit-Rich Marketing™ Articles by Ford Saeks
Full-length marketing articles written by Ford and archived for easy use. Topics include:
- Secrets of effective copywriting.
- Simple testing and tracking of your marketing materials.
- How to turn your website into a money-machine.
- Time-saving, money-making marketing calendars.
Recent Radio Interview with Ford Saeks
A Few Published Articles by Ford Saeks
Text Message Advertising
Wisconsin Professional Agent (Feb. 2011)
Imagine the impact of advertising to your target market via SMS text message; you have the opportunity to get their attention... any time, any where.
Making Your Website Smartphone Compatible
Inland Empire Business Journal (Feb. 2011)
If you want to gain a competitive advantage over your competition, your brand needs to be as mobile as your customer.
Social Media: Has it Lived up to The Hype?
Franchising World (Jan. 2011)
Companies that understand the importance of monitoring the conversations and engaging their customers are the ones reaping the rewards of social media.
Don't Wait... Make Your Brand Mobile
Commercial Contractor (Dec. 2010)
By making your brand mobile, you will increase awareness about your company, products and services.
Using the Power of Smartphones to Grow Your Business
HVACR Business (Nov. 2010)
Not only is mobile marketing a great way to gain and connect with new customers, it also enables you to add value for your current customers.
Smartphones = Smart Growth
Professional Door Dealer (Nov. 2010)
Four ways to build your brand, relationships and your biz with a phone.
The Future of Your Business is in the Palm of Your Hand
TechJournal South (Nov. 2010)
Four things you can start doing today to capitalize on the growing popularity of new Smartphone technology.
Blogging in the Beauty Industry
The Industry Source Magazine (Sept./Oct. 2010)
Effectively leveraging a blog can help you in any industry. The Industry Source magazine is the top business trade publication in the beauty industry. Read Ford's article on how blogs can enhance your beauty business.
Using Your Blog to Grow Your Small Business
Small Business Opportunities Magazine (Sept. 2010)
How to use your blog to attract new prospects & grow your small business.
Tips to Help You Effectively Leverage Your Blog
Affluent Magazine (May/Jun. 2010)
Increase your profits and grow your business by effectively leveraging your blog.
"Fresh Content is the New King"
Strategize Magazine (Jan./Feb. 2010)
You might have heard that content is king, but today fresh content is the new king. Ford Saeks' article explains how to update your blog with fresh content and effectively leverage it for your business.
Exclusive Interview With Ford Saeks
Direct Marketing Digest (Sept. 2008)
Direct Marketing Success Story Interview
with Ford Saeks, founder of Prime Concepts
"Everybody's Talkin'"
Speaker Magazine (Jun. 2008)
How to use Social Media Marketing to build your business and improve your search engine rankings.
"The Love Letter File"
ABA Bank Marketing Magazine (Apr. 2008)
Displaying and distributing case studies about satisfied customers is a powerful marketing technique that doesn't cost a dime to assemble-but can pay big dividends.
"No One Needs Another !$&#%@ E-mail..."
ATRN Magazine (Jan. 2008)
Columnist Ford Saeks reveals effective ways to market your business via e-mails--without resorting to spam!
"Marketing to the Media"
ATRN Magazine (Dec. 2007)
Columnist Ford Saeks discusses how to get your product releases printed in magazines and posted on websites for free.
"Using Your Phone System to Market Your Business"
ATRN Magazine (Nov. 2007)
Columnist Ford Saeks outlines simple ways to turn the time customers spend "on hold" into profit-rich marketing.
"The Overlooked Secret Weapon that Doesn't Cost a Dime and has Huge Payoffs"
ATRN Magazine (Oct. 2007)
Columnist Ford Saeks provides advice on how to get "big buck" results using free customer testimonials in your marketing campaign.
"4 Secrets to a Money-Making Website"
ATRN Magazine (Aug. 2007)
Columnist Ford Saeks provides tips for getting the most out of your website's online presence.
"Make Your Marketing Calendar Work for You"
ATRN Magazine (Jul. 2007)
Columnist Ford Saeks discusses ways to save time, money and effort with a little pre-planning.
"Your Marketing Plan Needs Performance Benchmarks"
Tools for the Trade (Jun. 2007)
Marketing expert Ford Saeks discusses the need to test and track all marketing efforts in order to see what works and what falls flat.
"Do-It-Yourself Marketing That Pays Off"
ATRN Magazine (Jun. 2007)
Columnist Ford Saeks examines importance of testing and tracking marketing efforts.
"Capture the Emotion"
Convene Magazine/PCMA (Jul. 2007)
Marketing guru Ford Saeks discusses how effective direct and Internet marketing can be in bringing more attendees to trade shows.
"How to Attract New Business"
ATRN Magazine (May 2007)
Columnist Ford Saeks discusses ways aftermarket businesses can create and test marketing efforts for maximum pay-off.
Extraordinary Banker Magazine featuring Ford Saeks
"Crafting Compelling Marketing Messages"
Extraordinary Banker (Summer 2008)
Writing effective marketing and sales copy is a critical skill to help you grow your bank.
"Do Your Suffer from Spam-O-Phobia?"
Extraordinary Banker (Volume 2, Issue 4)
Don't let the fear of being branded a "spammer" keep you from marketing via e-mail.
"ROI Marketing Makeover"
Extraordinary Banker (Volume 1, Issue 4)
Senior marketing consultant for The Emmerich Group, Ford Saeks discusses the benefits of conducting a marketing makeover for banks.
"How to Drive Up Profits"
Extraordinary Banker (Volume 2, Issue 1)
Senior marketing consultant for The Emmerich Group, Ford Saeks examines the role of testing, tracking and marketing plans for banks.
"Design With Customers In Mind"
Extraordinary Banker (Volume 2, Issue 2)
Senior marketing consultant for The Emmerich Group, Ford Saeks shares the advantages of designing websites with customer needs in mind.
EXPERIENCED RADIO SHOW HOST AND GUEST
EXPERIENCED TELEVISION SHOW HOST AND GUEST
Testimonials
Ford Saeks...makes learning fun, and he can distill complex concepts down into practical applications that you can readily grasp and apply immediately in your business...
— Randy Gage,
President/CEO,
Gage Research & Development Institute
I like Ford because he speaks in easy to understand, non-technical terms, so I can get my arms around it and get it done. I am extremely pleased with the results I have seen from working with Ford Saeks and Prime Concepts Group. . . these guys are the best in the business at what they do.
— Steve Siebold,
President/CEO,
Gove-Siebold Group
Ford is an incredible marketer, an incredible businessman, and a wonderful mentor. He teaches clearly and easily in a step-by-step process that makes it easy for the non-business person to learn. I highly recommend his services.
— Cheli Cerra, M. Ed.,
Founder of Eduville.com,
Author of the Best-Selling School Talk Success Series
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Request an Interview with Ford
To schedule an interview or to invite Ford to participate in an upcoming
media-related event, please fill out the Media Request form.
You can also call 1-800-946-7804 or 1-316-942-1111.
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My investment in my website overhaul is the best money I've spent on my business in years... I recommend them to anybody.
Creative, responsive, inclusive & fun to work with. Thank you for making this more than 'just another website, just another customer.'
Ford Saeks helped transform the entire image of our organization, and we couldn't be more excited about it!
...investing in your services has been the best investment I have made in years.
