Tag Archives: social media professional

Don’t Get Seduced by the Dark Side… Keep it Simple.

I’m referring to the dark side force of social media that keeps you up at night worrying about growing your business and leveraging the superpower of social media sites, like Facebook, Twitter, YouTube, and LinkedIn.

Are you listening, responding and engaging your target market?

What are people saying about your brand, your products and services?   Are you paying attention? Have you claimed your business listings on Yelp.com?  What about the other opinion and ratings websites?  Do you have filters set up using www.Hootsuite.com to monitor keyword topics from Twitter?  You can use social media websites to listen to the buzz in the market place as it relates to your industry, the competition, your prospects wants, needs & desires, and your products and services.

Social Media offers so many benefits, but it can be a huge waste of time without the right plan and actions steps.

Social Media Marketing is the most misunderstood form of new media, costing companies thousands, if not millions, in wasted time and money.

The other day, I posted a blog with Social Media Networking Statistics and received several phone calls from people wanting help and a social media action plan. In this blog posting, you’ll find three tips to help you make sure your social media marketing efforts are headed in the right direction to help your business grow.