Tag Archives: duplicate content

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Avoid Duplicate Content, Effectively Use Article Marketing, and Get More Website Traffic

Duplicate website content… This is a simple concept, mostly misunderstood and easily fixed.  I’m going to approach this from a few perspectives and give you the links and tools that can help you.

First, understand that it’s the search-engine’s goal to provide the best search results for the user.  While Google, Bing and Yahoo rank website pages a bit differently they all have the same outcome of a positive and relevant user experience.  That experience comes from listing unique pages on their search result pages (SERPS).  

For this blog posting, I’m just going to use Google as “the search engine”.  

Duplicate content generally refers to blocks of text or entire pages that are virtually the same.