Blog Topic: Business Success

Social Proof is a Critical Factor of Influencing Buying Decisions

You see examples of social proof everyday… beyond client testimonials, case studies and customer reviews; it’s in the star ratings on Amazon, the number of likes of Facebook, the video views on YouTube and followers on Twitter.

Be recognizing how social proof affects buying behavior, you can look for ways to leverage it to establish trust and credibility for your products and services.

The Speed of the Leader Determines the Rate of the Pack.

I’ve been a cyclist for many years.  As a CAT 3 cyclist, I’ve logged thousands of hours, mostly from show and go training rides, where people show up at a specific location and go for a pack bike ride.

The unique thing about cycling in a pack is that the speed of the pack is always determined by the leaders.  The rest do their part in the pace line or just suck wheel, which means they stay at the back and draft, saving up to 30% of their energy.  In a race, it makes total sense to conserve your energy to sprint for the finish line. In business, however, drafting (or coasting) leads to bankruptcy.

Are you drafting or leading in your business or career?

Syndicate your content using a social media dashboard like Hootsuite

I can’t tell you how many times I’ve heard “I know I need to be using social media, but I just don’t have the time.” Or “I have Twitter, Facebook and LinkedIn accounts but I can’t manage them all.” I have a simple answer for them: Aggregate and Syndicate.

There are two categories of Internet Marketing Speakers

Those that earn the majority of their income from selling products and services teaching others how to be internet marketers and those that show other companies how to utilize Internet marketing to grow their business.

One helps others become Internet Marketers and the other type offers services to grow through leveraging the power of Internet marketing.  They differ widely on their experience and expertise.

If you’re looking for an Internet Marketing Speaker to help you grow your business, increase conversions, get higher rankings in the search engines and make the most of your social media efforts then I can help you.  

Why do you suppose so many employees today have entitlement mentality and learned-helplessness?

I’m talking about the attitude that they think they are  irreplaceable,  indispensable and that they deserve to keep their job even with poor or lackluster performance.

I’m Ford Saeks and I’ve been self-employed most of my life.  That comes with it’s own pros and cons, but as any entrepreneur knows, you have to be self-motivated and surround yourself with quality, capable employees and then lead them well for success.  You also don’t go broke when you’re making a profit.

My comment about thinking or wearing a paper hat is not meant to insult those hard working fast-food employees. Every job or career is an opportunity for self-respect, to add value and earn money.   But let’s face it. People wearing paper hats don’t have to be the sharpest tool in the shed or make too many higher-level decisions because they follow systems. Systems that have been designed so they don’t have to think that much, which is why they earn minimum wage or close to it.

First, we are not providing legal advice, but want to make you aware of the PCI compliance concerns if you process credit cards.

You may be at risk of fines, legal risk, or even jail time depending on which state you operate in if you violate the Payment Card Industry Data Security Standards – PCI-DSS Compliant requirements.  As a customer, you want to make sure that the businesses you give your credit card to are PCI complaint too.

Be proactive and utilize social media marketing and social media networking to find or create your dream  job.

I‘m not that political, I’m just a business owner that loves to help my clients.  I pay in plenty in payroll, social security and unemployment taxes.  I guess you would call me a conservative.

As an entrepreneur my entire life I don’t understand why big government wants to increase taxes on small businesses.  From my point of view, albeit limited, if government cut taxes for small businesses, they would hire more people or pay their current employees more which would mean that they would spend more and everyone would win.  Okay, back to using Social Media Marketing to help with your job search.

Common Sense… Is it really all that “common?”

Common Sense is such a debatable topic. Some people say you’re either born with it or not.  Others, like me, believe that it can be developed.

What do you think?  How would you rate your level of common sense? What would your friends and colleagues say?

You might be surprised by their answers, but I’m sure you would agree that many people make things way more complicated than they need to be—both in business and their personal lives.  I want to help you add more value, increase your revenues and grow your business.  In a new book I’ll be launching in 90 days, I’m going to reveal how you can develop your super power of common sense.

Ford Sakes, Internet Marketing Speaker…

Everything you ever wanted to know about Ford Sakes.

Really though, my name is Saeks… not SAKES, but Google, Bing and Yahoo aren’t  smart enough to figure that out yet.

Ford Sakes spells his name Saeks

I’m writing this blog post to help the search engines and new prospects find me, Ford Sakes on the Internet. You see, since I preach that “keywords drive traffic” then unless I create a blog posting with the proper keyword density for “Ford Sakes” then I won’t be found in the rankings.

My name, while spelled F O R D   S A E K S, is commonly search for as FORD SAKES.

Other common mistakes in my name are:

• Fred Sakes — Common… is having a name like Ford that odd?
• Ford Sacks — glad I didn’t have grow up with that name
• Fred Sacks — doesn’t sound that good to me.
• Ford Saekes — perfect for those that are dyslexic and paid by the letter.
• Ford Steaks — Right, like that will work.
• and my favorite… Fred Sucks.  Really?  Who typed that into a database and thought that was correct?  At least Ford Sakes makes more sense since that’s how my hame is pronounced… Sakes… as in “For Heaven’s Sakes”

This is really just about my last name… because people search for it as Sakes.  I’ve heard all of the funny acronyms for my first name. Imagine what it was like growing up with a first name like Ford.  Sakes is the easy part.

And I even have my name “Ford Saeks” trademarked to prevent other people from stuffing their keyword descriptions with my name to generate traffic.  Seriously, I did. Hey, I’m a great Internet Marketer, but hardly a celebrity.

Who is Ford Sakes?

I’m a business growth expert, Internet Marketer and CEO of Prime Concepts Group.

Why Care About Ford Sakes

If you’re looking for Ford Sakes, you’ve found me. Well you’ve found Ford Saeks… same guy that can help you improve your Internet Marketing, Website Designs and Grow your business.

You can learn more about Ford Sakes by visiting the about us page on this website. Let’s see how long it takes to get this page indexed in the search engines under Sakes, so that I don’t lose prospects who know the sound of my name, but not the correct spelling of Saeks.

In this marketing blog post we’ll look at what kinds of things that might be blocking your creativity.

The Three things that can get in your way and block your creativity are:

• Your Perceptions
• Your Emotions
• Your Culture & Environment

Perceptions. – What things MEAN to you?