Social Media Marketing is the most misunderstood form of new media, costing companies thousands, if not millions, in wasted time and money.

The other day, I posted a blog with Social Media Networking Statistics and received several phone calls from people wanting help and a social media action plan. In this blog posting, you’ll find three tips to help you make sure your social media marketing efforts are headed in the right direction to help your business grow.

Social Media Statistics that you just can’t ignore… Watch this Video.

Compelling facts from the video. While it was no doubt Erik Qaulman had it created to promote his book Socialnomics, (no I’m not an affiliate) it opens your eyes up to the massive opportunities created by these new web 2.0 mediums.   Social media isn’t a fad.  It’s growing exponentially and you better get with the program or get left behind.

I remember way back in the CompuServe and AOL days when people thought that the Internet was a fad too.  They waited to get their website going. Same thing happened again with blogging.  Now it’s Social media that has so many business professionals confused on the best practices to use to grow their business.

Fast Company is searching for people who are influential online. Discover how influential YOU are. Find out how influential other people are by visiting The Influence Project.

What’s really cool about it is that EVERYONE who participates will get their photo in the November issue of Fast Company! http://fcinf.com/v/bdtg

Here’s where you can upload your photo to Fast Company

Spread the word! This is a great example of viral marketing.

Ford Saeks

Improving your website visitor’s experience through effective website design that works cross-platform and on a wide range of Internet devices, smartphones, iPhones and iPads.

Businesses today need to think about how their customers will use their website and respond to their customer’s needs.

No one would argue that their prospects are checking them out online before doing business with them.  The problem (and opportunity)  is they are viewing your website through multiple devices and formats.

You would think that by now there would be more universal standards for website design, but actually it’s grown tougher each year.

For example, have you looked at your website using an iPhone, iPad or smartphone?  What about through different website browsers like Chrome, Firefox, Safari and Explorer?  And then there are different versions of the web browsers, plug-ins, add-ons, and widgets.  Let’s explore smartphone website designs and why it’s important for your business…

There are two categories of Internet Marketing Speakers

Those that earn the majority of their income from selling products and services teaching others how to be internet marketers and those that show other companies how to utilize Internet marketing to grow their business.

One helps others become Internet Marketers and the other type offers services to grow through leveraging the power of Internet marketing.  They differ widely on their experience and expertise.

If you’re looking for an Internet Marketing Speaker to help you grow your business, increase conversions, get higher rankings in the search engines and make the most of your social media efforts then I can help you.  

Why do you suppose so many employees today have entitlement mentality and learned-helplessness?

I’m talking about the attitude that they think they are  irreplaceable,  indispensable and that they deserve to keep their job even with poor or lackluster performance.

I’m Ford Saeks and I’ve been self-employed most of my life.  That comes with it’s own pros and cons, but as any entrepreneur knows, you have to be self-motivated and surround yourself with quality, capable employees and then lead them well for success.  You also don’t go broke when you’re making a profit.

My comment about thinking or wearing a paper hat is not meant to insult those hard working fast-food employees. Every job or career is an opportunity for self-respect, to add value and earn money.   But let’s face it. People wearing paper hats don’t have to be the sharpest tool in the shed or make too many higher-level decisions because they follow systems. Systems that have been designed so they don’t have to think that much, which is why they earn minimum wage or close to it.

Regardless of which Social Media, Social Networking or content sharing website you’re involved with, they all have user profiles, settings and options to configure that can help you make it easier for connect with you online.

Make it a point this week to revisit your profiles on the social media sites you’re involved with to make sure you are taking advantage of their options and you have a keyword-rich compelling profile.  Start with YouTube, Twitter, Facebook profile and company pages,  LinkedIn personal and company profiles and remember that “keywords drive traffic”.

Social Media Marketing Profile Tips:

You want results. You want more targeted website traffic. You want better conversions from your landing pages to subscribers and sales.

You hire a website design firm or web designer and pay them hundreds or thousands of dollars and expect them to deliver results. Right? Of course you do and so have millions of others. The problem is that there are so many different kinds of web designers offering a wide variety of services and expertises.

Here are a five tips to help you find the perfect web designer.

First, we are not providing legal advice, but want to make you aware of the PCI compliance concerns if you process credit cards.

You may be at risk of fines, legal risk, or even jail time depending on which state you operate in if you violate the Payment Card Industry Data Security Standards – PCI-DSS Compliant requirements.  As a customer, you want to make sure that the businesses you give your credit card too are PCI complaint too.

Be proactive and utilize social media marketing and social media networking to find or create your dream  job.

I‘m not that political, I’m just a business owner that loves to help my clients.  I pay in plenty in payroll, social security and unemployment taxes.  I guess you would call me a conservative.

As an entrepreneur my entire life I don’t understand why big government wants to increase taxes on small businesses.  From my point of view, albeit limited, if government cut taxes for small businesses, they would hire more people or pay their current employees more which would mean that they would spend more and everyone would win.  Okay, back to using Social Media Marketing to help with your job search.