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President/CEO
Ford
is best known for positioning people and their products and services
for profit through proven marketing and innovative publicity
campaigns.
Thousands
benefit from his featured sales and marketing columns in business publications nationwide, listen to him on numerous radio and TV
interviews, and benefit from his customized consultations,
corporate presentations, and public seminars. He
shares real-life advice as someone who has been there in his
own ventures and with his many clients.
Prime Concepts Group, Inc. exists to help businesses of all kinds and sizes generate more profit through a number of customized, special services. Company areas of expertise include the following:
Branding Promoting & Marketing
Learning how to properly brand your product or service, as well as having the right materials to promote your business, is an invaluable part of marketing. If you market with sales letters, flyers, brochures, catalogs or on the Internet, the message you send through corporate branding and promotional collateral materials is paramount to the success of your business.
Using our unique Mix Marketing System™, Prime Concepts Group, Inc. increases your sales and profits by evaluating your current results. We find new combinations based on your resources that complement what you are already doing to add more value to more people. The results come from new channels of distribution, increased effectiveness of your marketing efforts, higher repeat sales, and higher profit per order.
Direct Marketing & Copywriting Services
We know how to get your phone to ring, have prospects standing in line to buy your products and flood your business with new customers. Increase your sales and profits by creating a marketing system that attracts qualified prospects!
We’ll show you how to craft compelling marketing copy and implement a direct-response marketing process so your marketing efforts produce trackable results. We’ll show you how to create specific offers ideal for your target market and then track the leads (and sales!) so you know which produces the best results.
Whether it's direct mail, display advertising, e-zines, catalogs, publicity, newsletters, trade shows, commercials, the Internet, or any one of the other thousands of ways to use direct-response marketing, you and your business will benefit from our effective direct marketing strategies. We'll show you how to clarify your objectives, choose your strategy and tactics, and help design a direct-marketing plan that’s right for your business.
Internet Marketing Services
If you’re serious about driving targeted traffic to your website in ways that will truly grow your business, Prime Concepts Group, Inc. can help you succeed online.
It doesn't matter if you have a small or large store, manufacture products, or provide professional services—marketing is the key to driving traffic to your site and success of your business venture. There are three main areas we’ll help you focus on: First, you must have a site that’s designed with the needs of your visitors in mind.
Second, you must have the necessary e-commerce elements on your site to “sell” your service or product while educating, entertaining, and enhancing the personal and/or professional lives of your prospects. And finally, you must make each of your marketing dollars delivers the biggest bang possible.
Product Development Services
Customers don't usually buy what they “need”— they buy what they “want.” Think about it. What does YOUR target market want? Before you invest thousands or even millions of dollars on developing a product or service, let Prime Concepts Group, Inc. help you make sure that your market is willing and able to trade their money for the benefits that your product provides to them.
Taking a product from the idea stage through development to fruition involves multiple disciplines. What makes a product successful can be measured on many different scales — profitability, market share, specific application, the product's life cycle and much more. Be absolutely sure you are matching the right benefit message to the best markets using the most effective marketing methods and strategies.
Website Development & E-Commerce
It doesn't matter if you have a small or large store, manufacture products, or provide professional services — You are in the marketing business. Effective marketing drives targeted traffic to your site and it’s your marketing that determines the overall success of your business.
Even if you are a non-profit organization or association, you need to educate and inform potential visitors to get them to go to your website. Prime Concepts Group, Inc. will work with you and your IT team to create a custom-made, multi-purpose website that meets your online needs exactly.
Unlike so many so-called "web designers" out there these days offering to build custom websites, we understand your marketing needs. We work alongside you to make you’re your website offers everything you and your customers need for smooth, hassle-free e-commerce.
Strategic Planning Services
Not having a written marketing plan is like driving a race car at top speed with its windshield painted black--you don't know when to turn and eventually you’re sure to crash.
Strategic Planning is important for every business because the business you have today is from your marketing efforts you did in the past. Tomorrow's business comes from the decisions that you make (or don't make) today. Prime Concepts Group, Inc. can create for you a customized marketing plan that will deliver the most value from your time and money and help you anticipate and plan for change.
Your marketing plan is a living document and should be reviewed and modified according to the changes in your business, industry and markets. A thorough marketing plan communicates the vision, mission and action steps to everyone in your organization. The very process of creating it and putting it in writing helps to clarify and prepare you for managing the future growth of your business.
Let us show you how Prime Concepts Group, Inc.
can help your business grow.
Get the help you deserve from professionals who don't just talk about the Internet and
e-commerce... they live it. Prime Concepts Group, Inc. not only runs three businesses making hundreds of thousands of dollars from selling products and services through
the Internet, but also has helped hundreds of clients improve their websites through Internet marketing campaigns, site evaluations, and innovative marketing strategies
that produce outstanding results.
Check out our testimonials.
View a sampling of our client portfolio.
Learn
more about Ford Saeks at www.fordsaeks.com
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Ford
Saeks
